Pepsi at the Super Bowl

MadeFirst worked with Hatch to build and install the Pepsi attraction at the Super Bowl. Items built for this installation included various photo opportunities for the public including the HalfWay Cafe, Pepsi can mural which included 1,104 cans, television pyramid which included 12 Tube TVs, Prince rain curtain, Pepsi Cola sign on scaffolding, Nascar Red Carpet Circle measuring 20 feet in diameter and the Ray Charles Red Carpet Circle measuring 15 feet in diameter.

Client: Hatch

Designer: Hatch